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Peter Wanckel

Peter Wanckel says that John Deere is focussing on both the local and global in its continued support of the agriculture industry.

With a global network and presence in more than 130 countries around the world, John Deere is playing a pivotal role in ensuring the global food supply of generations to come. Since its founding in 1837, John Deere has always been dedicated to those who are linked to the land, from farmers to station-owners and operators, landowners, and builders.

Ever since blacksmith and inventor John Deere crafted a polished-steel plough in his blacksmith shop in Grand Detour, Illinois, which allowed pioneer farmers to cut clean furrows through sticky American Midwest prairie soil, his company has focused on supporting and serving the agricultural industry. Throughout its 177 years of history, the company has pioneered inventions and innovations that have dramatically transformed the vital farming operations and practices of farmers across the globe.

Over that period, the company has seen an astounding array of changes to its business, products, and services. Despite these shifts, John Deere has always kept its core values at the centre of everything it does. These values of integrity, quality, commitment, and innovation are what energise the people at John Deere, from its North American headquarters to its vital Australian and New Zealand operations.

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